Candy Crush is a scam. You all know Candy Crush, right? Of course you do. You’re playing it right now. Anyway, it’s a scam. The whole play experience is designed to trick you into spending money on in-game content.
I have to admit: it took me months to finally try Candy Crush Saga. I’d been seeing it all over the place, all my friends were playing it and it seemed to have a kind of culty vibe. But it’s a matching game and I like those, so I gave it a shot. I like the gameplay and the creepy/weird graphics and music, and the different challenges they throw in are pretty fun/frustrating too. Hell, even the sound effects are kinda neat.
But soon I began to realize that Candy Crush is sort of like being in an abusive relationship. It’s fun to a point, and then it puts up roadblocks and tries to shake you down for cash. Puzzles become juuuust hard enough to allow you to get 95% of the way through before running out of moves, at which point a window pops up asking for $1 to help you complete the puzzle. Then it tries to get you to bug all your friends on Facebook for extra moves and lives (since you only have so many tries in a day), along with other things. At one point I hit a wall and wasn’t able to progress to the next “world” unless I either paid a few bucks or managed to get three of my Facebook friends to send me help. I managed to get two to help, but for some reason it wouldn’t accept anything from the third. I tried for two weeks to make this work. So since I’d been playing for a couple of months without spending a penny, I begrudgingly ponied up the $2 or whatever it was to get to the next world.
And that’s the only time I’ll do it. I resent this constant milking of players for money, I’d rather pay a set price for the app and then play in peace without all the bullshit begging for more at every turn. But this is how mobile games are, now — even Plants vs. Zombies 2, a game I’ve been looking forward to for a long time, is pulling this crap by making you grind your way through a lot of levels that are nearly impossible to win unless you shell out $3 for a special plant or whatever. Sigh!
I might just uninstall Candy Crush and get it over with. It’s fun, but the nagging and stacked deck isn’t.